Guest Post Guidelines for ArtdeBallet.com
What “quality” looks like on ArtdeBallet.com
| Element observed | Hallmark on live articles | Sources |
|---|---|---|
| Hook & voice | Opens with a question or aspirational promise that speaks directly to the reader (2–3 lines). | Art de Ballet |
| Length & depth | 11- to 16-minute reads that deliver step-by-step advice, historical context, or rankings instead of surface lists. | Art de Ballet |
| Logical structure | Clear H2 sections, short H3 blocks, bullet lists, and numbered rundowns; ends with takeaway or FAQ. | Art de Ballet |
| Evidence & data | Cites performance stats, tuition figures, injury data, etc., to substantiate claims. | Art de Ballet |
| Visuals | Feature image near the top plus 1-3 contextual photos, tables, or podcast embeds with descriptive captions. | Art de Ballet |
| SEO hygiene | Unique focus keyword in H1, synonyms in sub-heads, meta description ≤ 155 chars, and people-first wording that aligns with Google Helpful Content guidance. | Google for Developers Search Engine Land |
Pitch & topic requirements
- Stay inside the ballet ecosystem. All guest ideas must match one of the live site categories: Education, Ballet Schools, Ballet History, Ballet Theaters, Competitions, Personalities, or Ballet Equipment. Art de Ballet
- Find a fresh angle. If the topic already exists (e.g., “Ballet Positions”), propose a deeper comparative angle, the latest updates from 2025, or an underserved sub-niche. Duplicate coverage is rejected.
- Data or experience first. Articles that draw on firsthand professional insight, recent competition statistics, or peer-reviewed research receive priority. Art de Ballet
Voice & style guide
| Do | Don’t |
|---|---|
| Use the inclusive second-person “you” and active verbs (“master”, “explore”). Art de Ballet | Use academic third-person or impersonal “one”. |
| Keep sentences ≤ 25 words and paragraphs ≤ 120 words. | Deliver walls of text. |
| Blend professional authority with encouragement—think seasoned coach, not distant critic. Art de Ballet | Sound promotional or overly sales-y. |
Article blueprint (mandatory)
- SEO title (≤ 60 chars) with a clear benefit.
- Meta description (≤ 155 chars) that answers why read.
- Introduction (≤ 120 words) – hook + thesis + roadmap.
- Body (H2/H3 hierarchy)
- Context/definition
- Main sections (3–6); each < 300 words, contains examples, lists, or mini-case studies.
- Data call-outs: numbers, quotes, tables. Cite source inline.
- Practical takeaway/checklist / FAQ – bullet answers to likely reader questions. Art de Ballet
- Conclusion – recap + “next step” motivation.
- Reference list – at least three authoritative external sources (books, peer-reviewed journals, reputable news).
- Target word count: 1 800–2 500 words (±10%). Shorter drafts must be pre-approved.
- Reading level: Flesch 60–70 (upper-intermediate).
Research, fact-checking & citations
- Primary research encouraged (interviews, studio data).
- External facts must link to high-authority domains (.edu, .gov, leading industry publishers) and be no older than 5 years unless discussing history.
- Google Spam & Helpful Content compliance: no AI-scaled fluff, expired-domain links, or site-reputation abuse. Google for Developers
- Use APA in-text style for studies (“(Royal Ballet School, 2023)”) and embed the hyperlink once per source.
Media assets
| Asset | Spec |
|---|---|
| Feature image | 1200 × 675 px WEBP, < 150 KB, royalty-free. |
| In-article visuals | ≤ 3 additional images, diagrams, or short tables (avoid stock clichés). Provide alt text ≤ 125 chars. |
| Video/audio | YouTube or MP3 embed only; supply transcript for accessibility. |
All media must have creator credit and license info in the submission notes.
Technical & formatting checklist
- ✅ Google Docs file, “Editing” access.
- ✅ H-tags applied via native styles (no bold hacks).
- ✅ No inline CSS, no
<table of contents>plugin short-codes, no internal-link widgets. - ✅ One external dofollow link permitted if it genuinely adds value; anchor must be natural, branded, or exact source title.
- ✅ Plagiarism < 3 % (Copyscape).
- ✅ Grammarly score ≥ 95 or equivalent.
Submission & editorial process
| Step | Action |
|---|---|
| 1. Pitch | Email a 2-3 sentence synopsis + five bullet sub-heads + estimated publish window. |
| 2. Draft | Submit a Google Doc + a separate folder of images. |
| 3. Review | The editorial team responds within seven working days with ‘accept’ or ‘revise’. |
| 4. Revise | Turnaround expected within five working days. |
| 5. Publication | We schedule, add internal links, and notify you with a live URL. |
Why these rules matter
Google’s 2024-2025 core updates rolled the Helpful Content classifier into every ranking evaluation, rewarding original, expert-written articles and penalizing scaled or thin submissions. Google for Developers. Following this guideline means your post will not only fit seamlessly into ArtdeBallet.com but also stand the best chance of long-term visibility in search results.
Feel free to reach out with any clarifying questions before pitching—we’re here to help you create a standout piece that serves dancers worldwide.